Setting up Google Analytics (GA4) tracking for your website is fairly straightforward but what about tracking a subdomain in GA4 or even a different domain altogether? If you want to continue collecting data when visitors leave your main website to visit a third party...
SEO Steph
What Is The Difference Between Page Location and Page Path in GA4?
To understand the difference between Page Location and Page Path in Google Analytics, it's best if I first explain what each one is. What Is Page Location in GA4? The dimension Page Location, known as the page_location parameter within GA4, is the full URL of a page -...
Tracking Page Path & Page Location In Google Analytics 4 (GA4) User Explorer Report
Not many people have welcomed Google Analytics 4 (GA4) with open arms and it’s not hard to see why. It’s pretty cumbersome to use compared to the previous incarnation, Universal Analytics, and there are elements that don’t appear to exist unless you do some tweaking....
How Google’s March 2024 Update May Be The Antidote To The Influx of AI Content
The March spam update announced by Google will be bad news for those using AI to produce content pages online en-masse. Those publishing hundreds and thousands of pages featuring unchecked AI-written content are often doing so to generate an influx of online traffic...
Five Ways To Search Google From A Different City Location
Are you looking to get Google SERPs from a different location than your own? There are many reasons why you might want to make a Google search from a different town or city to the one you're currently searching from. If you're a business, you may want to see who your...
How To Auto-Share WordPress Articles To Facebook
If you have a Wordpress blog or website that you publish on regularly, or have a team of writers that post throughout the week, then having a way to autopost any article automatically to Facebook can save you a lot of time and energy. Here's a few different ways on...
Free Hootsuite Alternatives
On 31st March 2023, popular social media management tool Hootsuite stopped supporting free accounts. If you manage a couple of social media channels or you're a social media manager for a small business, you might be looking for free Hootsuite alternatives so you can...
Best AI Social Media Tools Right Now
With the rise of AI through GPT-3 and Open AI’s chatbot, ChatGPT, it was only a matter of time before software companies from varying backgrounds sought to integrate AI into their product. One such set of tools that have embraced AI are social media schedulers. If you...
Top Tips On How To Power Up Your Affiliate Content To Increase Conversions
It’s more important than ever to provide high-quality content, not just for Google and the other search engines, but for the user too. When you’re writing content with the aim to drive traffic to a webpage, or to convert clicks to earn a commission, the key is to be...
How To Optimise an Animated GIF
Animated GIFs are used everywhere online nowadays, from articles to social media and even message board systems, such as Discord. Messaging apps, like Whatsapp, also have access to animated GIF providers, such as Giphy, enabling people to select funny animations, be...